Starting a party plan business involves creating a direct sales enterprise centered around hosting parties where products are showcased and sold to attendees. This business model often relies on building a network of independent sales representatives who host parties and earn commissions on sales generated within their networks.
Party plan businesses offer several benefits, including the potential for flexible work hours, unlimited earning potential, and opportunities for personal and professional growth. The direct sales industry, in which party plan businesses operate, has a long history dating back to the late 19th century and continues to evolve, adapting to changing consumer trends and technologies.